{"id":32132,"date":"2026-04-27T15:44:21","date_gmt":"2026-04-27T13:44:21","guid":{"rendered":"https:\/\/martom.it\/?p=32132"},"modified":"2026-05-05T11:48:13","modified_gmt":"2026-05-05T09:48:13","slug":"treat-the-art-of-tailor-made-treatment-by-martom","status":"publish","type":"post","link":"https:\/\/martom.it\/en\/treat-the-art-of-tailor-made-treatment-by-martom\/","title":{"rendered":"Treat: the art of tailor-made treatment by Martom"},"content":{"rendered":"\n

Every hair type tells a unique story and has specific needs: some seek nourishment<\/strong>, some deep hydration<\/strong>, some structural strength<\/strong>, while others wish to tame frizz.<\/p>\n\n

The philosophy of Martom Deluxe Hair Code<\/strong> was created to meet these needs with the Treat <\/strong>line, a range of professional treatments designed to transform hair care into a personalized experience with high cosmetic value.<\/p>\n\n

These rituals are not only an exclusive wellness experience to enjoy in the salon, but true treatment systems that can also be continued at home to maintain and prolong the results achieved with the professional.<\/p>\n\n

Today we present the four distinctive rituals of the line, designed to deliver visible results from the very first application.<\/strong><\/p>\n\n

Treat rituals for every hair need<\/strong><\/h2>\n\n

Venetian Dream | Instant nourishment and shine<\/strong><\/h3>\n\n

The ideal express treatment for damaged, fragile, or dull hair. Perfect as a finishing step after technical services such as color or lightening, it works quickly to restore vitality. <\/p>\n\n

Active ingredients<\/strong>: Olive<\/strong> and Safflower Oils <\/strong>nourish and protect the hair fiber, while Active Waters of Goji<\/strong>, Pink Pepper,<\/strong> and Blueberry<\/strong> tone and revitalize.<\/p>\n\n

Result<\/strong>: immediately healthier, shinier, and silkier hair.<\/p>\n\n

Royal Therapy | A bath of intensive hydration<\/strong><\/h3>\n\n

The ritual dedicated to dry, dehydrated hair stressed by external factors or chemical treatments. It acts as a source of deep hydration<\/strong>, restoring comfort and elasticity to the hair fiber. <\/p>\n\n

Active ingredients<\/strong>: Hyaluronic Acid<\/strong> and Aloe Vera <\/strong>combine with a precious blend of Rice<\/strong>, Jojoba<\/strong>, Maracuja<\/strong>, and Macadamia<\/strong> oils.<\/p>\n\n

Result<\/strong>: soft, radiant, and deeply silky hair.<\/p>\n\n

Harden Therapy | Strength and protein structure<\/strong><\/h3>\n\n

The protein treatment specifically designed for weak, fine, or breakage-prone hair. It works on the inner structure of the fiber to improve strength, body, and elasticity. <\/p>\n\n

Active ingredients<\/strong>: Wheat<\/strong>, Rice<\/strong>, Silk<\/strong>, Milk<\/strong>, and Soy proteins<\/strong>, enhanced with Ceramides<\/strong> and Collagen.<\/strong><\/p>\n\n

Result<\/strong>: stronger, fuller hair with visibly greater resistance.<\/p>\n\n

Mane Therapy | Discipline and anti-frizz control<\/strong><\/h3>\n\n

The disciplining ritual for unruly or hard-to-manage hair. Ideal for those who want smooth styling and long-lasting protection against humidity. <\/p>\n\n

Active ingredients<\/strong>: Sesame Thermoprotein<\/strong>, activated by heat to create a protective film, enriched with Hydrolyzed Keratin<\/strong> and Wheat Proteins.<\/p>\n\n

Result<\/strong>: smooth, radiant, and protected hair with styling that is easier to manage.<\/p>\n\n

From the atelier to your beauty routine<\/strong><\/h2>\n\n

The true strength of the Treat line lies in its versatility. In the salon, the Martom professional identifies the perfect ritual through a careful diagnosis; at home, the treatment becomes your daily beauty ally. <\/p>\n\n

Continuing your home care routine with Treat products means maintaining a constant process of nourishment<\/strong>, regeneration<\/strong>, and protection<\/strong> of the hair fiber, elevating the standard of your daily routine.<\/p>\n\n

Alchemy and precision<\/strong><\/h2>\n\n

Each formula in the Treat line is the result of advanced research that selects natural ingredients and biotechnological actives to guarantee visible results, while respecting the integrity of the hair and enhancing its beauty over time.<\/p>\n\n

Take care of your hair with the ritual designed for you.<\/p>\n\n

To receive updates, subscribe to our newsletter.<\/a><\/p>\n","protected":false},"excerpt":{"rendered":"

Every hair type tells a unique story and has specific needs: some seek nourishment, some deep hydration, some structural strength, while others wish to tame frizz. The philosophy of Martom Deluxe Hair Code was created to meet these needs with the Treat line, a range of professional treatments designed to transform hair care into a 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