For a salon owner, giving his business an identity is essential to differentiate on market and reach a target of loyal premium customers.
Martom Deluxe Hair Code leaves nothing to improvisation: we are a young brand, full of opportunities and our goal is to transmit our philosophy to other companies in the hair care sector, elevating simple anonymous salons to Martom professional Salons.
Becoming a Martom mold salon means embracing values such as the continuous research of products and technologies, sustainability inside and outside the salon and passion, the real engine that drives to constantly improve.
This is why we have defined a new concept of salon.
A new concept of exclusivity: our Salon Concept
Martom DHC wants to establish itself not only in the world of hair care but above all to become a reference point for the market of Premium Professional Salons.
Luxury and exclusivity take on a new meaning and blend with products designed and customized, with innovative formulas different from what can be found on the market today.
The Martom salon concept starts from the idea that the salon is an ecosystem where each component is interconnected, so as to put the customer at the center of this balance.
The customer is immersed in an exclusive and luxurious experience: each area of the salon – which we will illustrate in the next paragraph – is designed to guide the customer in an immersive dimension made of attention, well-tested rituals and both emotional and olfactory sensations.
Get in a professional Martom’s salon must give the feeling of immersing yourself in a world of luxury, competence, customization and care.
The vital areas of Martom professional salons
We carefully studied our ideal high perception salon and the result was the definition of three vital areas that define a space both physical inside the salon and emotional.
Shopping therapy
We carefully studied our ideal high perception salon and the result was the definition of three vital areas that define a space both physical inside the salon and emotional.
Therefore, Martom has dedicated a space to the resale of its hair care products, in order to make the customer understand that the salon is also the place where he can buy professional products to use at home.
Lounge Area
Sensory stimuli merge with olfactory perceptions: here you can really understand what high-perception salon means. The customer is welcomed in an environment of soft lights and fragrances, where the language is expressed in manual gestures and use of products by the employees, to give an exciting experience.
Inspire
The styling area in a Martom salon becomes the real beating heart. Here we reserve special attention to listening to the customer’s requests and educate him in hair care and styling at home. Excellence and creativity are the masters.
