Styling evolves

In the professional styling world, achieving impeccable hold no longer means sacrificing natural movement and flexibility. Professionals seek products that support every stage of styling, delivering hold, control, and versatility without weighing the hair down.

Born from this need, Overup is the progressive extra-strong spray by Martom Deluxe Hair Code®, designed to build, shape, and set hairstyles with maximum creative freedom.

The strength of lightness

Ciò che rende Overup unico è il suo equilibrio tra performance e leggerezza.

Its ultra-lightweight formula has been developed to add texture and definition throughout the different stages of styling while keeping the hair natural to the touch. Its advanced technology allows strands to be reshaped effortlessly without leaving visible residue, ensuring clean, professional results.

The result is precise shape control without the stiff effect typically associated with traditional fixing products.

An ally at every stage of styling

Overup is more than just a finishing spray. It is a professional tool designed to support the stylist from the creation of the shape through to the final definition.

Applied to damp hair, it enhances manageability without adding weight. Sprayed at the roots before blow-drying, it helps create structure and volume. During the styling phase, it allows strands to be shaped and textured, creating either natural looks or more defined effects while ensuring long-lasting hold.

Finally, when applied to dry hair, it locks in the style while preserving volume and natural movement.

Performance professionale, massima versatilità

Versatility is one of the key features that sets Overup apart within the Style line by Martom Deluxe Hair Code®.

The formula is fully workable with heat styling tools, allowing hairstyles to be sculpted with precision while supporting the professional in creating structured, voluminous, or naturally effortless looks.

Styling according to Martom Deluxe Hair Code®

Every detail of Overup has been designed to meet the needs of today’s professional stylist: control, ease of use, and reliable results.

Because high-level styling is not built on rigidity, but on the ability to shape movement with precision and naturalness.

Discover Overup and take your professional styling to a new level of control, lightness, and performance.